Mobile Broadband Executive Summit

Led by Yankee Group

The Second Annual Mobile Broadband Executive Summit held at WiMAX World USA will leverage the extensive research conducted by Yankee Group to provide unique insight on the market for personal and mobile broadband services in the US and throughout the world based on 3GSM, Wi-Fi and WiMAX technologies. Leading analysts from Yankee Group will present their assessment of the new business models that will enable service providers to profitably deliver the intrinsic value of mobile Internet access to businesses and consumers, leveraging demand data on mobile content and commerce, search and location-aware services, voice and video communications.  We will also focus on new services that will empower industry participants to capitalize on the Mobile Internet, including quad play, mobile IPTV and broadband embedded in a wide range of consumer electronics.  The Mobile Broadband Executive Summit will also showcase mobile broadband service providers and the key players in the emerging Mobile Internet ecosystem.

Mobile Broadband Summit Sponsors




9:00 - Tuesday, September 25 Mobile and Personal Broadband
Berge Ayvazian, Chief Strategy Officer, Yankee Group
Philip Marshall, VP Enabling Technologies, Yankee Group

This presentation will leverage Yankee Group consumer and enterprise demand data to provide unique insight on the market for personal and mobile broadband services in the US and worldwide based on 3GSM, Wi-Fi and WiMAX technologies. Two leading Yankee Group analysts will present their assessment of the new business models that will enable service providers to profitably deliver Mobile Internet access to consumers, including quad play, mobile TV and broadband embedded in a wide range of consumer electronics.


9:30 - Tuesday, September 25 Executive Roundtable: Service Provider Strategies for Wireless and Mobile Broadband
Moderator: Berge Ayvazian, Chief Strategy Officer, Yankee Group
David Robinson, Vice President Business Development, Rogers Communications
Jeff Thompson, Founder, CEO, President, Towerstream
Atish Gude, Senior Vice President, Mobile Broadband Operations, Xohm. A Sprint Nextel Business
Larry Lang, VP & GM, Mobile Wireless Group, Cisco Systems


10:30 - Tuesday, September 25 Enabling 4G Broadband
Richard Lowe, President, Carrier Networks, Nortel

The best-case scenario for the unprepared is to be the victim of their own success. That's a lesson better learned in the lecture hall than through experience. Wireless Broadband is ripe with both opportunity and challenge. Beyond the device questions, towers, spectrum and infrastructure, loom weighty decisions about application creation, network management, installation and engineering, and operations. Successful operators will take a holistic, lifecycle view, complete with systems, and partnerships that can help them design, launch, and even operate their wireless broadband network while they build a business.


11:15 - Tuesday, September 25 New 700 MHz. Spectrum for Mobile Broadband
Moderator: Berge Ayvazian, Chief Strategy Officer, Yankee Group
Stagg Newman, CTO, Frontline Wireless
Keith Kaczmarek, Co-founder and President, Cyren Call Communications
Bill Andrle, Vice President, Wireless Alliances and Spectrum Strategy, Northrop Grumman Information Technology
This session provides a forum for panelists to discuss the trade-offs between various auction and business case scenarios for licensing new spectrum in 700 MHz. and beyond. Frontline Wireless is a well-funded start-up wireless broadband service provider that has issued a comprehensive proposal to the FCC and plans to bid in the upcoming 700 MHz spectrum auction. Cyren Call is a new venture contributing to the development of the public safety network in the nationwide 700 MHz band for next-generation public safety communications. Northrop Grumman IT is a global systems and network integrator specializing in government communications solutions. The panel will reveal the significance of new 700 MHz. spectrum and potential service provider licensees that would deploy mobile broadband networks for consumers, business users and public safety/homeland security professionals.


11:45 - Tuesday, September 25 The Great Debate: WiMAX and 3G HSPA/LTE
Moderator: Phil Marshall, Vice President, Enabling Technologies, Yankee Group
Panelists: Ivano Costa, Domestic Mobile Services, Telecom Italia SpA
Jerold Givens, General Manager, Wireless Infrastructure Group, Communications Infrastructure and Voice, Texas Instruments
Martin Ljungberg, Director, Government & Industry Relations, Business Unit Networks, Ericsson
Samir Khazaka, Senior Director, Technical Marketing, QUALCOMM
Mo Shakouri, VP Corp Strategy Alvarion, WiMAX Forum Board Member/VP Marketing, WiMAX Forum

Mobile WiMAX will not succeed unless its proponents achieve greater clarity in defining and targeting the true addressable market for the technology. Mobile WiMAX has much promise for both mobile and fixed operators, but has only begun to deliver. The mobile community has responded to WiMAX by honing their HSPA strategy and developing 3G-LTE. LTE offers a migration path from 3G to an OFDMA based radio technology and similar network topology to that associated with mobile WiMAX. With competing technologies emerging in the marketplace, mobile broadband service providers are faced with the challenge of choosing a WiMAX or HSPA/3G-LTE migration path, or perhaps remaining with HSDPA for the foreseeable future. The panel will address the strengths and weaknesses of each mobile broadband technology, as well as the potential and business model opportunities that they will provide for broadband service providers.


1:30 - Tuesday, September 25 (Track 1) The Roads to Mobile Broadband
Clint McClellan, Senior Director, Strategic Marketing, QUALCOMM


1:30 - Tuesday, September 25 (Track 2) Enabling Mobile Broadband Technology's: MIMO, Beamforming & Smart Antenna
Moderator: Phil Marshall, VP, Enabling Technologies, Yankee Group
Panelists: Kevin Suitor, VP, Marketing & Business Development, Redline
Sai Subramanian, VP, Product Management & Strategic Marketing, Navini
Rick Cuthill, VP Product Management, Reverb Network


2:30 - Tuesday, September 25 (Track 1) Demystifying the WiMAX Core Network and Business Case
Moderator: Berge Ayvazian, Chief Strategy Officer, Yankee Group
Panelists: Haig Sarkissian, Principal Consultant, WiMAX 20/20
Robert Sellinger, Senior Architect, Sun Microsystems
Michael Young, CEO, Southam Chile


2:30 - Tuesday, September 25 (Track 2) Making Wireless 2.0 a Reality
Mark Kelley, EVO, General Manager, Nextwave Broadband


3:30 - Tuesday, September 25 (Track 1) Anywhere Consumer: Mobile Content and Device Strategies
Moderator: Andy Castanguay, Director, Consumer Research, Yankee Group
Jaime Borras, Corporate Vice President of Advanced Development and Technology, Motorola’s WiMAX and iDEN Mobile Devices
Kay Johansson, Chief Technology Officer, MobiTV
DeWayne Nelon, President and CEO, Ortiva Wireless
John Wissing, Senior Director Technical Sales WiMAX, Siemens Home and Office Communication Devices GmbH & Co. KG
Profiting from the delivery of content to mobile devices remains the elusive holy grail for many operators around the globe. To date, the topic of network speed has dominated industry debate around how to provide top quality of service and gain customer interests. But the evolving ecosystem of multiple access networks, multi-media phones, consumer electronics devices with high-speed connectivity demands a more complex vision of the mobile content delivery. This panel will discuss the changing roles of application/service providers, carriers CE manufacturers and mobile devices vendors in the provisioning of mobile content and their strategies for carving out a profitable niche.


3:30 - Tuesday, September 25 (Track 2) Anywhere Enterprise:  Mobile Broadband Applications Infrastructure
Moderator: Zeus Kerravala, Senior VP, Enterprise Research, Yankee Group
Makoto Awaga, General Manager, Mobile Solution Division, Fujitsu Limited Electronic Devices Group
Greg A. Candelaria, Mobility & Wireless Competency Leader, IBM Global Technology Services
Madan Jagernauth, Leader, Context Services and Emerging Applications, Nortel
Brian Pawlus, Director, Product Marketing, Oracle Corporation


4:30 - Tuesday, September 25 (Track 1) Mobile TV, Video and Advertising: Un-tethering Your Entertainment World
Moderator: Linda Barrabee, Program Manager, Consumer Research, Mobile Entertainment, Yankee Group
Kelly Anderson, Director of Strategy, Telemanagement Forum
Alan Moskowitz, Director of Strategic Alliances, Office of CTO, MobiTV
Tom Ellsworth, President and COO, GoTV Networks


4:30 - Tuesday, September 25 (Track 2) Wireless Broadband Network Infrastructure
Moderator: Berge Ayvazian, Chief Strategy Officer, Yankee Group
Panelists: Manish Chandra, Director of Product Management, Firetide
Paul Obert, President, Ceragon Networks, Inc
Bob Beran, CEO, Nextlink Wireless
This session will focus on the network infrastructure needed to support high speed wireless broadband services targeting enterprise, business and government customers. Firetide is a leading provider of high performance multi-service wireless mesh networks for business, industrial and municipal applications. Wireless broadband service providers such as Nextlink Wireless are committed to quality network infrastructure providing carrier-grade reliability, network scalability and support for seamless migration to IP. Ceragon Networks was recently selected by Nextlink Wireless to provide high-capacity wireless backhaul solutions to support broadband, wireless based alternative access services including high speed Metro Ethernet and Private Line Access.

Mobile Broadband Summit Sponsors
Premier:  
Platinum:
   
Gold: